Social Media

    • Business Strategy

    05/01/2023

    Small Business Support: The Five W’s of Social Media

    Discover the why, who, where, what, and when key factors of a smart social media approach, and why this is essential for the ongoing success of your business in the digital world.

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  • Customer Engagement Social Distancing
    • Business Strategy

    21/08/2020

    Customer Engagement in the Age of Social Distancing

    Learn effective ways to stay engaged with your audience in a business world revolving around social distancing best practices during the COVID-19 pandemic.

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  • Social media and public relations
    • Business Strategy

    08/07/2020

    Public Relations in the Age of Social Media

    Learn how social media connects businesses with their audiences and actionable steps for you to integrate social media into your PR strategy.

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  • IDEaS Innovation Funding: $945K for Datametrex AI
    • Government Funding

    05/12/2019

    Innovation for Defence Excellence & Security: $945K for Datametrex AI

    Toronto company Datametrex AI Ltd. has been awarded $945K from the federal government’s Department…

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  • International Social Media Sites for Canadian Businesses
    • Business Strategy

    21/01/2019

    International Social Media Sites for Canadian Businesses Going Global

    Social media marketing is one of the easiest and least financially-demanding strategies your company…

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  • How to Implement Social Selling in Your Business Model
    • Business Strategy

    04/05/2016

    What is Social Selling? A Look at the Future of Sales

    Cold calling, phone calls, snail mail, and networking events; the traditional components of a…

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  • Canadian government funding for social media training
    • Business Strategy

    09/09/2015

    Social Media and Business: An Awareness and Engagement Tool

    Social media offers businesses an opportunity to engage directly with customers in a cost-effective…

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    • Business Strategy

    26/12/2012

    HootSuite: Maximize Your Social Media Efforts

    Marketing has shifted from a one-way communication effort from marketing firms, towards a seamless…

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    • Business Strategy

    17/05/2011

    5 Online Marketing Activities for Businesses on a Budget

    Traditional marketing efforts have demanded high expenses and time requirements – two large barriers…

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